Transformation: Driving Personal and Professional Growth

Key Takeaways

  • Stop talking about taking the first step and actually do it. Get going
  • Highlight key strategies to improve your personal and/or professional life
  • Transformation has a remarkably high level of transferability across various areas of our lives

  • Data, analytics and business strategy are just a few of the topics covered in the new, highly acclaimed podcast: Transformation Nation. Jason Krantz founder of Strategy Titan and Jordan Morrow of Qlik share stories, lessons learned, and breaks down strategies and tactics to maximize your personal and professional potential.

    Their podcast is featured in Medium’s article “Empower People to Create a Bingeable Podcast”. Read on for more from our Q & A with ID member Jason on how the podcast came to be and hear about their journey inspiring others.

    Q: What made you both decide to create the podcast?

    A:This is an idea Jordan and I had been discussing for quite a while. During our conversations, we frequently discussed how growth in one area can help drive growth in other areas of our life. Additionally, we saw that many professionals across all experience levels were looking for guidance on how to bring their visions to fruition. Having been through the transformational process numerous times in our personal and professional lives, we thought we could help others by sharing our perspective, experiences, and processes around transformation. Finally, while we both are knowledgeable on the topics of data, analytics, business, and strategy, we felt we had value to offer people that went beyond the bounds of our professional focus. One day I said to Jordan “Why don’t we stop talking about doing this podcast and actually do it. Let’s just get going.” A few days later we had published our first podcast.

    Q: How did you find your cohost Jordan Morrow?

    A:Two years ago I had written an article on the topic of data literacy. Somebody had sent it along to Jordan and he reached out to me. Over time we got to know each other pretty well. I am a passionate believer in the power of data literacy, so we hit it off right away and have been friends ever since.

    Q: Who would you like to connect with through this podcast?

    A:Anybody looking to improve their personal and/or professional life. The process of transformation has a remarkably high level of transferability across the different areas of our lives. Unfortunately, it isn’t something many of us are trained on, so we may struggle with starting the process.

    The process of transformation has a remarkably high level of transferability across the different areas of our lives
    Q: What were the steps leading up to launching look like and challenges you may have faced along the way?

    A:The steps leading up to the creation of the podcast were actually pretty simple. Jordan and I discussed what the central theme of the show was going to be and outlined what the show progression might look like. I took the perspective that we needed to avoid the trap of everything being perfect before we started. We just needed to get started. We would learn along the way. This meant using the tools and resources we had. We record our podcasts using extremely basic equipment that is available to everyone: our phones, headphones, and the Anchor app for easy episode recording. Our cost to get started was $0. As we grow we will evolve our equipment, but what we use works for getting started quickly.

    Q: What helped in finding your voice in the saturated market?

    A:Jordan and I have both carved out pretty distinct voices in our areas of the thought leader arena. Jordan is a thought leader in the strategy and data literacy space. I bring a very unique combination of data, analytics, strategy, and business focus. With us two together, 1 + 1 = 20.

    Q: What does the future hold, what topics can listeners expect?

    A: We will continue to dig into topics that Jordan and I have expertise in, including business strategy, data, and analytics. We will also start interviewing other masters of transformation to hear their thoughts on the processes they embrace to facilitate personal and professional transformation.

    Thank you to Jason and Jordan for sharing their latest venture with us. Listen to Transformation Nation wherever you listen to podcasts on Spotify and Apple Podcasts.

    Connect with Jason Krantz & Jordan Morrow

    Connect with Jason on LinkedIn or through Strategy Titan.

    Connect with Jordan on LinkedIn or through Qlik.

    View the Medium article highlighting Transformation Nation here.

    Innovation DuPage can help transform your idea into a viable commercial venture. Connect with us on Instagram, LinkedIn, Twitter, Facebook or call 630-942-3340 to explore your next steps. If you are interested in connecting with entrepreneurs like you, check out our public events.

    Cinco de Mayo Happy Hour

    Join us in our virtual happy hour to meet and network with other founders, business owners and Innovation DuPage staff. We will be using breakout rooms to accommodate a more intimate conversation setting. Join us for an opportunity to win a gift card from, local Glen Ellyn restaurant, A Toda Madre.

    Tuesday, May 5th at 4:00 pm

    Innovation DuPage can help transform your idea into a viable commercial venture. Connect with us on Instagram, LinkedIn, Twitter, Facebook or call 630-942-3340 to explore your next steps. If you are interested in connecting with entrepreneurs like you, check out our public events.

    Making Business Decisions As you Navigate the Downturn Recap

    Missed our last webinar? View: Making Business Decisions as you Navigate the Downturn with Kim Grotto, Lauren Barron, Kim and Art Angel. They are ID members and small business owners discussing topics ranging from marketing to financial planning. Check out the videos below!

    Don’t Miss Our Next Webinar!

    Create a structure upon which to understand and make fundamental business decisions in a time of re-evaluation. Learn how to create a stable business foundation by utilizing a combination of strategy, financial best practices, customer personas, pricing, key data collection, and marketing strategy. Run time: Approximately 60 minutes.

    Part 1: Cash is King

    Kim Grotto and Lauren Barron, Fiercely You

    • “Cash talks and everything else mumbles”
    • Businesses should utilize a 13-week cash flow forecast. This high-level tool can give a cumulative figure of your cash flow or cash burn. In simpler terms, it is reconsolidating your checkbook for your business.
    • Consider your customer demand. If there is a continued need for your product or service but people are not able to access the way they normally would think about other ways you can provide.

    Part2: Marketing

    Kim Grotto, Grotto Marketing

    • “The opportunities are there it is all about how you take advantage of them”.
    • Marketing is far more strategic and methodical than many come to believe. Articulate and communicate their brand, mission, values and products in order to expand their reach, earn revenue, increase loyalty and market share.
    • Know your audience. Prioritize current customers and the needs you can fulfill for them. Stay connected to key partners and employees.
    • Learn about the Four C’s: Cohesiveness, Connection, Communications, and Create and how to apply them to your business.

    Part 3: Hunting for Data!

    Kim Angel and Art Angel, E2A Partners

    • Hunt for data and learn to interpret it. Look for information that you can apply to your business model. It is time to assess the ways in which to drive your business forward. Don’t make assumptions based on past behaviors.
    • The “come to us” mentality for retailers and services is a thing of the past. Your business needs to tune into the “we are there for you” mindset.

    Part 4: Communicating Values through Emails

    Lauren Barron, Kim Grotto, Kim Angel and Art Angel

    • Q: What is the relevance of newsletters and today’s COVID-19 saturated emails? How many emails are too many?
    • A: If the information is relevant and serves value, say it! Take a look and analyze your audience’s pain points, how they are feeling or the message they need to hear?
    • Resend your emails about three days later. Not only that, but you should really put thought into your subject and preview line as well. Grab the readers’ attention and give them a reason to stop and engage.

      Consider your call to action. What response are you looking to get? Drive your content around that goal and then you will know if the email was successful.

    Innovation DuPage can help transform your idea into a viable commercial venture. Connect with us on Instagram, LinkedIn, Twitter, Facebook or call 630-942-3340 to explore your next steps. If you are interested in connecting with entrepreneurs like you, check out our public events.